Mahan Rasouli

Transportation Designer

Product Designer

Concept Designer

Industrial Designer

Mahan Rasouli

Transportation Designer

Product Designer

Concept Designer

Industrial Designer

Rotiform Aerodisc Gallery – A Canvas for Rim Lovers

  • Created By: Mahan Rasouli
  • Date: 18/10/2024
  • Client: personal Project
  • Categories: Graphic Design

Rotiform Aerodisc Gallery – A Canvas for Rim Lovers

The Rotiform Aerodisc Gallery project is an exploration of aesthetic versatility and artistic expression through one of the most iconic automotive accessories—the Rotiform Aerodisc. Known for its sleek, functional design, the Aerodisc serves as the perfect platform to experiment with patterns, textures, and colors, elevating the humble rim to a piece of art.

Design Features and Exploration

Aesthetic Exploration: Pushing the Boundaries of Rim Design

The Rotiform Aerodisc has always captivated me with its clean lines and elegant simplicity, making it a blank canvas for bold design experimentation. In this project, I set out to explore how various artistic styles can be applied to the Aerodisc design, transforming it from a functional car accessory into a highly personalized statement piece.

From geometric patterns to dynamic, organic forms, I experimented with a wide range of styles, all of which were carefully chosen to push the boundaries of rim design. The possibilities were endless: minimalist lines, bold graphic motifs, futuristic patterns, and even elements that blend artistic abstraction with technical precision. The goal was to show how a rim can go beyond its typical role and become a true artistic canvas.

Detailed Artworks for Rims: Custom Designs and Textures

Each custom design for the Rotiform Aerodisc was carefully crafted, taking into account both the vehicle’s aesthetics and the overall visual language of the car. By integrating intricate patterns, textures, and colors, I elevated the rim from a simple wheel into a unique work of art. The beauty of the Aerodisc lies in its ability to complement various car styles, from luxury sedans to race-ready machines, and the designs reflect that versatility.

Using a variety of textures—matte finishes, glossy highlights, and brushed metals—I tailored each design to evoke different moods and themes. The aim was not just to decorate the rim but to create designs that seamlessly integrated with the vehicle’s identity, enhancing its overall look while adding a touch of artistic flair.

Visualization: Showcasing Designs on 3D Car Models

To bring these designs to life, I placed the custom Aerodisc rims onto realistic 3D car models. This crucial step allowed me to visualize how each design interacted with different types of vehicles. The visualizations showcase how these rims can complement a wide array of car styles, whether the vehicle is a sleek luxury sedan, a bold sports car, or a track-ready racing machine. By seeing the rims mounted on the cars, it became clear how much aesthetic power even the smallest accessories can have.

The ability to see these designs in context, on real-world car models, was essential in showcasing how rim customization can enhance the vehicle’s overall theme, whether the goal is to highlight the car’s sophistication, performance, or artistic individuality.

A Celebration of Automotive Artistry

The Rotiform Aerodisc Gallery is a celebration of how artistic expression can be seamlessly integrated into the world of automotive design. Through the exploration of custom patterns, textures, and finishes, I was able to show how a simple automotive accessory like a rim can transcend its functional purpose and become an integral part of a car’s identity.

This project highlights the importance of detail in automotive design—how even the smallest components, like rims, can be a canvas for creativity. The Aerodisc Gallery emphasizes that true design is not limited to the body of the car, but can be found in every part, turning every element into an opportunity for artistic expression.

Gallery:

Gallery:

A collection of 18 custom Rotiform Aero Disc designs, showcasing different patterns and finishes.A collection of 18 custom Rotiform Aero Disc designs, showcasing different patterns and finishes.